Who doesn't love a feel-good story?
Meet Oliver Garza-Pena 'Ollie', who lives with Caudal Regression Syndrome (Sacral Agenesis). Ollie was recently at Target with his mum when he was captivated by a young boy in an ad that looked just like him.
"Today Oliver stopped me dead in his tracks and turned back around to see this picture that he spotted! He just stared at it in awe! He recognized another boy like him, smiling and laughing on a display at Target. Oliver sees kids every day, but he never gets to see kids like him. This was amazing! I am so happy that other kids that pass through here with their parents, will see this! There is a lot of focus on representing diversity, but representing people with disabilities is just as important!" Ollie's World Facebook page.
Watch Ollie's mum react below.
The ad was part of Target's commitment to encouraging diversity and inclusion. According to their website: "We are committed to ensuring we have diversity within our teams and that we’re an inclusive place to work and shop. We aim to make Target welcoming for everyone and ensure our team reflects the communities where we operate. We recognize that this will enable our business to build strong connections with team members and customers and will allow us to innovate and make better business decisions."
Paralympian Dylan Alcott also showed his support for the inclusive ad in a tweet 'You cannot be what you cannot see'.
LOVE THIS!! “You cannot be what you cannot see”... Society is def moving in the right direction - representation matters!! 👊🏼 pic.twitter.com/DMK7Tupf6o— Dylan Alcott (@DylanAlcott) February 12, 2020